Why CBD?

CBD, Your Health & How It Works


Here is what you need to know about CBD and why it is taking the health industry by storm.


CBD is the acronym for Cannabidiol. Cannabidiol is one of the many natural compounds found in cannabis. CBD is a chemical compound in a group called cannabinoids. The cannabis plant contains a host of chemical compounds also including terpenes, fatty acids, and around 80+ more cannabinoids. In medical marijuana, CBD is typically found in small amounts and varies from strain to strain.  However, Hemp flowers produce a CBD dominant flower with little to no THC, making Hemp the preffered plant for CBD production.

So far, over 80 different cannabinoids have been discovered within the cannabis plant, the most well known being tetrahydrocannabinol or THC (this is the compound that possesses cannabis’ psychoactive properties.) It is the combination of cannabinoids, along side the terpene profile (see Terpenes Explained), that gives each strain of Cannabis it’s unique characteristics and effects.  Each cannabinoid has its own chemical structure, resulting in an equally unique physiological effect on the human body.  For example, the “high” people describe from Cannabis is from the THC cannabinoid and the psychoactive (affecting the mind) properties it produces in the brain.  However, not all cannabinoids are psychoactive.

*THC is psychoactive.  *CBD is non-psychoactive.

CBD health benefits and uses



The functions of your body are controlled through a system called the endocannabinoid system. This internal system controls everything from neuron transmition to body temperature control. It is an extremely complex system that continues to amaze scientists world-wide. All mammals possess this similar biological make-up.

The cells in your body contain endocannabinoid receptors and the cannabinoids found in Cannabis attach themselves to these receptors; similar to a key inserting into a lock.  Each cannabinoid (key) attaches to a specific endocannabinoid receptor (lock) “unlocking” a specific function of that receptor.  Together, all of the endocannabinoid receptors make up what is called the endocannabinoid system within your body.  The endocannabinoid system is a vast network of cell receptor proteins acting as a neurotransmitter.  You can think of a neurotransmitter as a messenger sending information from one cell to another.  Studies show that CBD is capable of unlocking all kinds of endocannabinoid receptors aiding in the overall well-being of your health.


To say CBD is beneficial to your health would be an understatement.  With the ever growing list of health benefits and uses for CBD, it is becoming harder and harder for the medical community to ignore this compound.  Most importantly, CBD is non-habit forming which is a welcomed relief from the vast addictive properties of so many brand name medications.  CBD is also capable of treating your body for many of the same ailments these brand name medicines are used for, without the long list of very real side effects.

Don’t take our word for it, try including CBD in your daily regiment today and see for yourself the many benefits this magical plant.